‘’Win with Billboards’’: Ezra Okebisi’s Book, Reviewed by Rotimi Agboluaje
“Win With Billboard,” a 110-page professional guide authored by marketing communication expert, Ezra Okebisi, presents a practical and experience-driven roadmap to success in Out-of-Home...
Arowa urges brands to prioritise data-driven decision-making in selecting creators
From Rotimi Agboluaje, Ibadan
The Managing Director of Adgenda Media Ltd., Lagos, Dr. Ladi Arowa, has urged brands to prioritise data-driven decision-making when selecting digital...
PR must be rooted in truth, integrity, says Sam ‘Naike
From Rotimi Agboluaje, Ibadan
The Chief Executive Officer of Getting Ahead Consulting, Sam ‘Naike, has emphasised that the practice of public relations must be firmly...
Group seeks dialogue to resolve ADVAN-ARCON rift
Following the recent open letter addressed to the Presidency by the Advertisers Association of Nigeria (ADVAN) concerning operations of the Advertising Regulatory Council of...
Bry_Beautylounge Crowned “Most Visible Fashion Brand of Year” at AMC Awards
Bry_Beautylounge has emerged as one of the biggest highlights of the glamorous AMC Awards 2026, winning the prestigious title of Most Visible Fashion Brand...
UI Marketing: Top Choice for Future Corporate Leaders, Says don
For students aiming to become the business leaders of tomorrow, the University of Ibadan (UI) offers a unique pathway to success through its Department...
57 Emerge Winners of SOBIC 7th Scholarship Awards
Fifty-seven students have emerged as winners of the 7th edition of the SOBIC Microfinance Institution Scholarship Awards, held on Friday, 19 December 2025, at...
ARCON warns Oyo advert agency over pre-exposure vetting directive
The Advertising Regulatory Council of Nigeria has declared unlawful a directive issued by the Oyo State Signage and Advertising Agency (OYSAA) requiring advertisers...
Biodun Shobanjo Receives Icon Award As Industry Celebrates Doyen Of Advertising
Doyen of advertising and Chairman of the Troyka Group, Dr. Biodun Shobanjo has been conferred with an industry Icon Award at the landmark 20th...
LAIF 2025: Adisa Charges Industry To Stay “Crazy” As Maiden Creative Conference Explores Future...
The President of the Association of Advertising Agencies of Nigeria (AAAN) and Chairman of the Heads of Advertising Sectoral Groups (HASG), Mr. Lanre Adisa,...
